One of the most common questions I receive from you awesome folks is, "How do I get started?" It's a great question because there are some key things that need to be considered when you are getting started in the "business". I will outline THREE key things to determine when starting your business and building your brand. These concepts are pretty universal for creative entrepreneurs whether you are cooking up products in your kitchen, designing jewelry, or writing killer hip hop verses. Define your market. Who wants to buy what you have? One of the worst ways to go into [...]
One of the awesome things about technology is your business can be open 24 hours a day. But it's not enough to just "have" a website. A website isn't about your business, it IS your business. When you successfully have a visitor on your website, those people are potential customers (paying customers). If you have launched your web site and you haven't made your first sale from your website, it's time to ask yourself some questions. 1. Am I using my web site to brand myself as an expert? People come to your website on a regular basis when there [...]
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